Supercharge sales ‘speed to lead’ with clean Pardot data

When speed to lead is important, clean Pardot data is key.

In sales, a lot can be said about timing. Catching a prospect on a good day, at the right time and with the right question or topic can fast-track a deal you’ve been chasing for months. And as marketers, we are in the unique position to ensure that we start the lead process off with the best timing by focusing on ways to increase, what sales calls, our ‘speed to lead’.

Continue reading Supercharge sales ‘speed to lead’ with clean Pardot data