Joe Morris

Joe Morris

Joe is a marketing leader with nearly a decade's worth of tales to tell about marketing best practices. Working for companies both family-owned and global, Joe forged a skillset for customer-facing communications in the brightest of fires. When not stressing over the logistics of an email campaign, you can find him preparing for the O. Henry World Pun-Off Championships.

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Email Metrics to Track Beyond Simple Opens and Unsubscribes

Email marketers swim in constant data. While analytics often inform decision making, the flip side of that coin means your competitors also use data to do the same. To...

March 30, 2023 | By Joe Morris

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