Hey there!  Welcome to The Spot, a blog that is the home for all things Pardot and Marketing Automation.

I’m Andrea Tarrell, and I’m passionate about helping businesses grow through effective digital marketing and lead generation strategies.  I’ve implemented and optimized Pardot for dozens of companies in corporate, agency, and consulting environments.  This blog is where I share knowledge, ideas, and war stories.

I’m always looking for new problems to solve and interesting people to meet — so please feel free to get in touch!