Christopher Meah

Christopher Meah

Christopher Meah is a digital marketing professional interested in all things marketing automation, MROI and lead generation/development.

Link to posts

How to Optimize Account Engagement Lead Scoring Rules and Categories

A score in Marketing Cloud Account Engagement (Pardot) is a numerical figure that is assigned to prospects once they engage with a tracked marketing activity. This could be anything...

March 31, 2023 | By Christopher Meah

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