Getting Started with a Pardot Email Preference Center
An email preference center creates a happy medium for you and your audience. It’s a place where your people can let you know what interests them so you can...
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Christina Magoulis is on the marketing team at Sercante. After earning an MA in English Language and Literature from NYU, she worked in the educational publishing industry for 10 years where she held positions in sales, product marketing, and market research. After realizing that Pardot could radically transform how her team worked, she wanted to know everything there was to learn about marketing automation. In 2021, she joined the Sercante team and has learned something new every day. She currently holds two Salesforce certifications and tries to not have imposter syndrome while playing Pardot admin for a team of Pardot consultants. Outside of work, Christina is usually training for another half marathon, opining about ‘90s romcoms, or attempting to read all the books she collected but never read while working in publishing.
An email preference center creates a happy medium for you and your audience. It’s a place where your people can let you know what interests them so you can...
Should you switch to Pardot Lightning? Probably. The Pardot Lightning App has been available since the Winter ‘19 release, but many Pardot users still prefer the comfort of Pardot...
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