Engagement Studio

Michelle Cornely

Michelle Cornely is a Marketing Automation Strategist at Sercante. She earned her BBA at Loyola University Maryland, and currently has 3 Salesforce certifications, including Pardot Consultant and Salesforce Administrator. Prior to joining Sercante, Michelle led demand generation teams for a few different tech companies and has experience using both Pardot and Marketo. When she's not working, she can be found chasing after her two very cute toddlers. Michelle loves helping companies achieve their goals and finds joy in tackling hard-to-solve problems.

Link to posts

The Wait is Over: Shorter Wait Steps in Engagement Studio Are Here

For Account Engagement users, the most exciting feature coming with the Salesforce Winter ‘24 release is the ability to get more precise with wait steps in Engagement Studio Programs. ...

August 31, 2023 | By Michelle Cornely

Pardot

4 Things to Clean in MCAE (Pardot) for Faster Processing Times

Nothing is more frustrating than when you experience a slowdown in your Marketing Cloud Account Engagement (Pardot) org. I just need this one Dynamic List to run, why is...

May 10, 2022 | By Erin Duncan

Work Confidently in Pardot through Quality Assurance Testing

Feel more confident as a budding admin or end user by kicking ass at Pardot quality assurance testing. (includes downloadable PDF checklist) We’ve all been there before. Everything is...

July 28, 2021 | By Ambre Juryea-Amole

Q&A: Everything You Need to Know about Pardot Engagement Studio

One of the most highlighted and versatile Pardot features is the Engagement Studio program. Plain and simple it is the most flexible feature Pardot has when it comes to...

July 28, 2020 | By Marcos Duran

Marketing Automation Mythbusting: Pardot is a Set-it & Forget-it Tool

“You automated everything so well that we’re just going to let it run and leave it alone. That’s the point of marketing automation, right?” My team just wrapped up...

August 16, 2018 | By Andrea Tarrell

Ship It Already: How to Start an Engagement Program & Build On It Later

It’s tempting to hold back on shipping a new piece of content or a nurturing program until it’s perfect. But guess what, dudes – it will never be perfect....

May 19, 2018 | By Andrea Tarrell

9 Engagement Studio “Gotchas” to Watch Out For

Engagement Studio is one of the best things to happen to the Pardot platform since I’ve been a customer. But it’s a bit nuanced… and without paying attention to...

May 10, 2018 | By Andrea Tarrell

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