Marketing Cloud

Ralph Green

Ralph is a marketing automation consultant who specialises in both B2B and B2C marketing, using and implementing both Pardot and Salesforce Marketing Cloud. Over the years, he has been fortunate to work on vast array of marketing projects from net-new implementations to enhancements and optimisations and even end-user training. Ralph has always enjoyed working with Salesforce products and helping companies see the benefits and opportunities a successful Salesforce implementation can provide them.

Link to posts

Must-Have Salesforce Marketing Cloud Extensions, Apps, and Add-Ons

Marketing Cloud Engagement is a great tool and it offers a wide range of functionality and various capabilities. But, as with all software, there are always limitations that leave...

November 22, 2023 | By Ralph Green

Marketing Cloud

How to Write like a Marketer: Intro to AMPscript for Salesforce Marketing Cloud

If you’re new to Marketing Cloud Engagement, you may be feeling overwhelmed. Salesforce’s powerful marketing platform can do a lot. And that comes with a steep learning curve. I’ve...

November 1, 2023 | By Kayla Border

Dreamforce Session Recap: Winter ’24 Marketing Cloud Release Highlights

Dreamforce 2023 has come and gone, and wow, it did not disappoint. Not only was this my first Dreamforce, I had the honor of co-presenting the Marketing Cloud Release...

September 18, 2023 | By Heather Rinke

Pardot

Supercharge Pardot Insights with Datorama

The marketing intelligence engine for Salesforce Marketing Cloud Engagement and Account Engagement (Pardot) is Datorama. It enables data-driven organizations to bring diversified marketing performance data together, unify it through...

June 13, 2022 | By Joshua Armonio

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