Talking Marketing Automation with Industrial Sage

Last week, I had the opportunity to join the Industrial Sage Podcast to riff on marketing automation and lead gen.

When I hear “podcast” I usually think audio only… so I will confess my heart skipped a beat or 3 when I walked in and saw video cameras for days.

About Industrial Sage

Industrial Sage focuses on digital marketing ideas and best practices for industrial companies, particularly manufacturing and logistics businesses.  It’s the brainchild of Danny Gonzales and the folks at Optimum Productions.

There’s an amazing body of work on their website including blogs, videos, audio content, and more.

When Marketing Automation Goes Overboard

Here’s the final cut of EP 24: WHEN MARKETING AUTOMATION GOES OVERBOARD:

I’d love to know what you think!  Sound off in the comments, or let’s chat on Twitter.

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