The life of a marketing and sales consultant is never boring at Sercante, working with companies of all shapes and sizes on tasks both large and small.
The days flow along in a sensible cadence … until …
Are you a Halloween horror story fan?
Marketing has its own kind of terror — not in the chainsaw/demonic way, but on the topics of spam, user roles, missing form follow-up, sync mishaps — you get the picture.
Read on — if you dare! (But really, you should — you’ll learn a few tricks.)Continue reading Marketing Hocus Pocus: 6 Pardot Horror Stories to Avoid