No, that’s not a typo or forgotten placeholder in the title. It’s a representation of the wide range of sessions happening at the final Salesforce World Tour event of 2022 (December 8 in New York City)!
If you’re not able to get to NYC, you can watch virtually on Salesforce+. However you choose to engage, it’s FREE. Reserve your spot here.
With 121 sessions happening in just one day, it can be overwhelming to craft your strategy and get the most out of your day at the Javits Center.
If you’re not sure where to start, get 9 essential tips for attending Salesforce events in this blog post from Andrea Tarrell. Then, read on for the lowdown on Salesforce World Tour NYC.
Important notes if you’re attending Salesforce World Tour New York in person
⭐Sercante will be in the house! If you spot one of us (look for our snazzy “Sercante” t-shirts), please stop us to say hello (see who’s attending)
- All sessions are first come, first seated
- Doors open at 8:30 am (grab a morning coffee in the Campground)
- Sessions, demos and hands-on learning begin at 9:00 am
- Main keynote is at 10:00 am
- Lunch is 11:30 am – 12:30 pm in the Campground
- Afternoon sessions and demos start at 12:30 pm
- Hit the Campground for Trailblazer networking, food and drinks 4:00 – 5:00 pm
Build your personalized World Tour NYC schedule.
Favorite sessions of interest in the schedule. Use the filters to find sessions specific to role, industry, product or topic.
Need more?
Sercante has a wide range of hands-on courses on essential topics like Salesforce integration, automations, scoring and grading, email best practices, and coding concepts like HTML & CSS. Join us to dig deeper!
BONUS: Explore Sercante’s Training Courses ➞
Some suggestions for your Salesforce World Tour NYC session selection journey:
The Basics / Admin
World Tour NYC: Main Keynote
10:00 AM – 11:15 AM EST
Hear how Customer 360 is helping Trailblazers reduce costs and increase productivity.
6 Guiding Principles for CRM Adoption
12:00 PM – 12:20 PM EST + 2:30 PM – 2:50 PM EST
Getting adoption for a new tool can sometimes be … a challenge. Get these 6 principles under your belt to get teams on board and find business value
Enhance User Experience with Lightning Web Components
12:30 PM – 12:50 PM EST
Further your user adoption with beautiful and functional Lightning Components that are easy to create.
Make Life Easier with 10 AppExchange Apps for Admins
1:00 PM – 1:20 PM EST + 4:00 PM – 4:20 PM EST
AppExchange apps can make any admin’s day easier, but the list is overwhelming! Check out 10 highlights. (Also check out the App Demo Jam at 4:30 PM!)
Backup & Recovery: Prepare for the Worst, Bring Out the Best
2:30 PM – 2:50 PM EST
A backup plan isn’t only for a disaster. The right backup-and-recovery solution can help you ensure data quality and drive new insights on a daily basis.
Skill Up and Connect from Anywhere
3:00 PM – 3:20 PM EST
Anyone can build a successful career, community, and company in the Salesforce ecosystem – explore the latest Trailhead and Trailblazer Community innovations.
BONUS: View Sercante’s board of Salesforce platform jobs ➞
Analytics
CRM Analytics: Product Roadmap highlights for CRM Analytics
1:30 PM – 1:50 PM EST
Drive cost savings and increase productivity by supercharging every Salesforce user with data, intelligence, and automation.
In Conversation: Building a Data Culture
2:00 PM – 2:20 PM EST
Join this fireside chat and see how you can set your business up for success with data and analytics
Salesforce on Analytics
3:30 PM – 3:50 PM EST
Learn how Salesforce uses data as a guide to be an agile organization in the face of changes and uncertainty.
BONUS:
- Unified Analytics: Find Reports and Dashboards Faster ➞
- Watch Analytics MarDreamin’ Sessions On-Demand ➞
- How to Choose a Salesforce Marketing Reporting Tool ➞
Genie / CDP
Salesforce on Salesforce: Turn Data into Magical Experiences
12:30 PM – 12:50 PM EST
Learn from the source! See how Salesforce uses Customer Data Platform to deliver compelling, personalized customer moments that become trusted relationships.
Learn Genie for Admins, Architects, and Developers
1:00 PM – 1:20 PM EST
Learn how Genie works and why it’s the single source of truth across Customer 360 and beyond.
Democratize and Demystify Your Customer Data with Genie
1:30 PM – 1:50 PM EST
Transform customer experience delivery across all engagement channels while driving measurable ROI.
Marketing Cloud
Create a Data Strategy to Maximize Marketing Outcomes
1:30 PM – 1:50 PM EST
Learn how to effectively harness cross-channel data to drive outcomes across the entire customer journey.
BONUS: MarDreamin’ On-Demand – Turn Marketing Into a Recession-Proof Competitive Advantage ➞
Unlock Tips and Tricks for Advanced Reporting as a New Admin
2:10 PM – 2:30 PM EST
Improve value for your users and easily enable your teams with the data they need to be successful with advanced reporting features.
BONUS: Salesforce Native Reporting: Get More From Your Data ➞
Level Up Your Lead and Account Nurturing with AI
2:30 PM – 2:50 PM EST
AI can help you identify the best leads and accounts for targeted campaigns that nurture them to the point of conversion.
Automate a Personalized Web Experience for Every Customer
3:30 PM – 3:50 PM EST
Learn how to efficiently deliver site visits that drive relevant customer experiences with Marketing Cloud Personalization.
BONUS: Marketing Cloud Personalization: 3 Use Cases and Implementation Tips ➞
Sales and Service Clouds
Transform your Contact Center
9:30 AM – 9:50 AM EST
Learn how you can transform your legacy contact center into an intelligent, omni-channel engagement center.
5 Ways to Save Costs and Drive Efficiency in Selling
3:00 PM – 3:20 PM EST
Learn how Salesforce brings sales engagement under one roof, lights up a 360-degree view of your customer, and helps you win more deals.
Sales Cloud Hands-on Workshop: Territory Planning
3:00 PM – 4:00 PM EST
[Laptop Required and Limited Space] After going through guided exercises, you’ll be a TP pro! Includes a 30-day demo org to share what you learned at the office.
Easy as 1, 2, 3: Finding, Winning, and Keeping Customers
4:00 PM – 4:30 PM EST
Learn how you can do more with less by getting back to basics with CRM and maximizing your customer relationships.
Say “hello” to the Sercante team
Please stop us to say hello!
Andrea Tarrell, CEO | LinkedIn
Angelica Cabral, Marketing Manager | LinkedIn
Pam Carey, Marketing Automation Strategist | LinkedIn
Jordyn Jaffer, Senior Salesforce Solution Engineer and Salesforce Marketing Champion | LinkedIn
Nick Loeser, Marketing Automation Strategist | LinkedIn