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Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Repeaters are one of the newer features...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Your marketing team just concluded a successful...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. If you are an Account Engagement User,...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Marketing Cloud Next offers an intuitive, drag-and-drop...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. If you’ve ever built a marketing campaign,...
Person Accounts, an organizational feature of Salesforce, can be a powerful way to differentiate between a business contact (think Cate Godley who works at Sercante) and an individual you...
I don’t usually use the word transformational when discussing content blocks for an email, but this one deserves it. Recently, our team at Sercante had the opportunity to partner...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Marketing Cloud Growth and Advanced Edition (aka...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. The Summer ‘25 release for Marketing Cloud...
Product Note: Marketing Cloud on Core is now known as Agentforce Marketing. Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as...
Product Note: Marketing Cloud on Core is now known as Agentforce Marketing. Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Welcome to your Masterclass in Account Scoring...
Product Note: Marketing Cloud on Core is now known as Agentforce Marketing. Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as...
Product Note: Marketing Cloud on Core is now known as Agentforce Marketing. Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as...
For the last seven years, I’ve been enamored by a marketing analytics tool (who among us hasn’t, I’m sure), Datorama, or Salesforce Marketing Cloud Intelligence. MCI, as we’ve come...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Managing consent records in Marketing Cloud on...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Marketing Cloud on Core (also known as...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Spring has sprung at Salesforce, and it...
A common segmentation need with Marketing Cloud Growth or Advanced Edition and Data Cloud is creating a segment based on a Contact’s Record Type within the CRM. While this...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. Adding personalization to your marketing assets, like...
It’s time for part two of our three-part series on getting the most out of your Salesforce Marketing Cloud Intelligence, or Datorama, instance. Part 1 of the series touched...
Product Note: Marketing Cloud Growth and Advanced are editions of Agentforce Marketing and have also been referred to as Marketing Cloud Next. The role of marketers is continually evolving....
The beginning of the year is an ideal time to have a reset on your Marketing Cloud contact strategy. That way, you can get your Marketing Cloud contacts in...
Marketing Cloud Engagement is a great tool and it offers a wide range of functionality and various capabilities. But, as with all software, there are always limitations that leave...
If you’re new to Marketing Cloud Engagement, you may be feeling overwhelmed. Salesforce’s powerful marketing platform can do a lot. And that comes with a steep learning curve. I’ve...
Dreamforce 2023 has come and gone, and wow, it did not disappoint. Not only was this my first Dreamforce, I had the honor of co-presenting the Marketing Cloud Release...
The marketing intelligence engine for Salesforce Marketing Cloud Engagement and Account Engagement (Pardot) is Datorama. It enables data-driven organizations to bring diversified marketing performance data together, unify it through...
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